Principal Product Designer, Product-Led Growth
Posted on: January 17, 2023
We are Emerging Technologies and Incubations (ET&I) at Cisco.
We are chartered to build the next new business for Cisco. To take
Cisco into new markets, and especially towards new personas - both
buyer and user. And like building a startup from the ground up,
it's all about having an entrepreneurial mindset. Taking an idea
from a crazy thought to a product that solves a critical need, to
an experience that delights users and customers. It's about
innovation. From 12 months out to 5 years in the future. Wearing
multiple hats. Failing and learning, fast. About challenging
assumptions and finding new ways of solving problems. Driving form
from ambiguity. About creativity. We are looking for entrepreneurs.
Thinkers. Designers. Marketers. Product Led Growth experts.
Business Development, SDRs, Customer Success. Product Managers,
SWEs, SREs. Data Scientists and ML engineers. Yes, we are building
the next set of startups with the support of a trusted name like
Cisco. Where else will you get to do this? We are Cisco ET&I.
We run bold, we run agile, and we run ambitious. Come create with
As a Principal Product Designer in Product-Led Growth you will help
us drive user adoption and growth through product experience and
value delivery. In this role, you will be responsible for designing
intuitive and engaging user experiences that inform and inspire our
users with a focus on showcasing the incredible value of our
products. You will play a key role in the team, by designing not
only intuitive and user-friendly interfaces but implementing a
value-led strategy that fosters adoption across a complex product
What we're looking for:
- A long track record of delivering powerful product experiences,
with a strong portfolio showcasing the work
- A deep understanding of user-centered metrics and the ability
to combine them with design strategies that impact time to
- Experience with product-led growth strategies and a deep
understanding of how to use design to drive user engagement and
- Excellent problem-solving skills and the ability to think
creatively to come up with innovative solutions that go beyond
traditional component delivery
- Strong communication and collaboration skills, with the ability
to work closely with cross-functional teams
- Experience with complex SaaS products
- Exceptional story-telling and narrative creation skills
- A bachelor's or master's degree in design, human-computer
interaction, or a related field
What you can expect:
- The opportunity to work on complex and challenging software
- A collaborative and dynamic team environment
- Conducting user research to understand the challenges and pain
points that users are experiencing that go beyond their in-product
- Identifying areas where the product could be improved in terms
of not only usability to decrease friction but inform and inspire
the user to engage further
- Collaborating with the design team to create wireframes,
prototypes, and mockups that reflect any growth improvements
including designing features and functions that make the product
more valuable to users.
- Collaborating with the product and development teams to
implement the improvements to the product.
- Creating narratives that support a growth improvement or
feature. This could involve creating materials, such as videos and
case studies, that showcase the metrics and impact.
- The opportunity to mentor designers and foster the vision of
designing for growth.
We Are Cisco
#WeAreCisco, where each person is unique, but we bring our talents
to work as a team and make a difference. Here's how we do it.
We embrace digital, and help our customers implement change in
their digital businesses. Some may think we're "old" (30 years
strong!) and only about hardware, but we're also a software
company. And a security company. An AI/Machine Learning company. We
even invented an intuitive network that adapts, predicts, learns
and protects. No other company can do what we do - you can't put us
in a box!
But "Digital Transformation" is an empty buzz phrase without a
culture that allows for innovation, creativity, and yes, even
failure (if you learn from it.)
Day to day, we focus on the give and take. We give our best, we
give our egos a break and we give of ourselves (because giving back
is built into our DNA.) We take accountability, we take bold steps,
and we take difference to heart. Because without diversity of
thought and a commitment to equality for all, there is no moving
So, you have colorful hair? Don't care. Tattoos? Show off your ink.
Like polka dots? That's cool.
Message to applicants applying to work in the U.S.:
When available, the salary range posted for this position reflects
the projected hiring range for new hire salaries in U.S. locations.
For non-sales roles, the hiring ranges reflect base salary and do
not include bonuses, equity, or benefits. Hiring ranges for sales
positions include base and incentive target, and do not include
equity or benefits. Individual pay is determined by the candidate's
hiring location and additional factors, including but not limited
to skillset, experience, and relevant education, certifications or
training. Applicants may not be eligible for the full salary range
based on their U.S. hiring location. The recruiter can share more
details about compensation for the role in your location during the
Keywords: Cisco, Milpitas , Principal Product Designer, Product-Led Growth, Other , Milpitas, California
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